The Big Miss for Churches on YouTube & The Fix
So many churches have started to upload their content to YouTube, but it's not linked to their strategy. What do I mean? Think about this with me. What happens when someone watches a message from 8 weeks ago on YouTube?
Should Our Church Just Copy Netflix & Kill CHOP?
I get it. We love Netflix and who watches live shows anymore (beyond sporting events)? This type of questioning leads to the unjustly killing of CHOP.
Sears Closing Stores is Our Warning
The story of Sears is about embracing the changing tides and one misstep can lead to closing the doors. The company started from profit over some unwanted watches which birthed a multibillion dollar business.